3 Messaging Mistakes You Must Avoid
![](https://i0.wp.com/colinboyd.co/wp-content/uploads/2024/05/3-Messaging-Mistakes-You-Must-Avoid-by-Colin-Boyd.png?fit=800%2C450&ssl=1)
When it comes to attracting the right clients… Your messaging is the foundation. And by messaging I’m referring to the language you use to attract your audience. If this isn’t strong… Then every other aspect of your marketing is going to be shaky at best. This includes everything from your audience match to your conversion […]
How to Host a Great In-Person Workshop
![](https://i0.wp.com/colinboyd.co/wp-content/uploads/2024/05/How-to-Host-a-Great-In-Person-Workshop-By-Colin-Boyd.png?fit=800%2C450&ssl=1)
In today’s digital world, there are almost countless ways to connect with your audience. You have live streams, zoom, webinars, online groups and the list goes on… Online connection is great, but there’s one strategy when utilized well that can trump them all. …that strategy Live In-Person Workshops. In fact, we just hosted our Sell […]
How to Go Viral on Instagram
![](https://i0.wp.com/colinboyd.co/wp-content/uploads/2024/05/How-to-Go-Viral-on-Instagram-by-Colin-Boyd.png?fit=800%2C450&ssl=1)
What if I told you that paid ads… …are not the only way to get your content in front of your target audience almost immediately? Usually when something sounds too good to be true, it usually is. Or there’s a big catch. But in this case I assure you there isn’t. Those who effectively use […]
This Opens the Door to Influential People
![](https://i0.wp.com/colinboyd.co/wp-content/uploads/2024/05/This-Opens-the-Door-to-Influential-People-by-Colin-Boyd.png?fit=800%2C450&ssl=1)
I’m sure you’ve heard the phrase before… “It takes a village” Which of course refers to raising a child. However, if you ask me, this same phrase can be applied to growing a successful business. Because for me, a massive reason I’ve been able to grow to the level I’m at.. Is because of the […]
3 Ways to Profit From Your Brand
![](https://i0.wp.com/colinboyd.co/wp-content/uploads/2024/05/3-Ways-to-Profit-From-Your-Brand-by-Colin-Boyd.png?fit=800%2C450&ssl=1)
Building a brand as a coach can be confusing. I think a lot of the time people are either focused on either making money by Thursday or building their strategic brand. What I do know is that long-term sustainable success is built on a trusted brand. The cool thing is that in the coaching space […]
How to Write Copy That Converts
![](https://i0.wp.com/colinboyd.co/wp-content/uploads/2024/05/How-to-Write-Copy-That-Converts-by-Colin-Boyd.png?fit=800%2C450&ssl=1)
Have you ever found yourself hanging onto every word of an email or sales page? Fully captivated. Rushing to click the ‘buy button’ as you pull out your credit card. This my friend is the power of good copywriting. While it may seem like the words on that page are random… Nothing could be further […]
The 2 Secret Elements of Charisma
![](https://i0.wp.com/colinboyd.co/wp-content/uploads/2024/03/ColinBoyd.co-Secrets-to-Charisma.png?fit=800%2C450&ssl=1)
There are many skills that you need to develop as a coach… But there’s ONE skill that if developed properly… Will have your audience instantly attracted to you. As a coach, you need to make yourself worth following. Most think their knowledge is enough… that people will want to follow you because you’re an expert. […]
3 Tips To Camera Confidence
![](https://i0.wp.com/colinboyd.co/wp-content/uploads/2024/03/Colinboyd.co-3-Tips-to-Camera-Confidence.png?fit=800%2C450&ssl=1)
As a coach… If you’re not consistently getting in front of the camera… You’re going to get left behind. It’s one of the easiest pieces of content to create and leverage. And when it’s done right, it creates an instant level of authority with your audience. It’s not a secret anymore about how powerful video […]
3 Branding Mistakes Coaches Make
![](https://i0.wp.com/colinboyd.co/wp-content/uploads/2024/03/ColinBoyd.co-3-Branding-Mistakes.png?fit=800%2C450&ssl=1)
When most coaches think of their personal brand they mistake it for their branding. They think their brand is their colors, fonts, website, etc… But those elements are your branding. They aren’t your actual brand. It’s really important to understand the difference here because building a strong personal brand in today’s market is essential for […]
Would You Choose the Ferrari or Rolls?
![](https://i0.wp.com/colinboyd.co/wp-content/uploads/2024/03/ColinBoyd.co-Would-You-Choose.png?fit=800%2C450&ssl=1)
My friend Jason was presenting in front of our mastermind group and he said this one line that made my ears prick up… He casually says…”I want to live in one of those ‘what do they do?’ houses. You know the ones, where you drive by and just think what on earth do they do???” […]