The 3 Biggest Mistakes That Hinder Your Sales on Webinar

Have you ever delivered a webinar or presentation that led to no or very few sales?

It’s the worst feeling, right?

You feel like you delivered a ton of value, served your heart out and it led to nothing!

I know exactly how that feels.

But after delivering thousands of presentations (an making millions from stage) I worked out that there were three big mistakes that were the difference between whether or not the presentation led to a flood of clients.

And I’m guessing if you’re not getting the results you want you’re probably making one of these three mistakes also…So here they are:

Teaching, then Selling
This mistake occurs when you prepare for your webinar or presentation, you design great content then basically ‘whack your offer at the end’.

It creates awkward feelings for the audience and feels even worse for you. You basically feel like there is no smooth connection between your content and your offer, which means both you and the audience feel uncomfortable.

Not Creating Desire-Based Content
This mistake is when you create content that entertains or even informs, but does not lead to creating a desire for your offer.

The focus of your content must be firstly around creating a desire for the strategy that you have to offer your clients. If you get too fast into the practical, you’ll overwhelm your audience and they will say no to your ‘next steps’.

It’s kinda like ‘asking someone out’ in the first two minutes of meeting them. If you haven’t created a desire for what you have, over a gradual period of time, when you make your offer things will get creepy and weird…and that’s not fun for anyone.

Not Using Infusion Selling
This mistake occurs when your content is based around teaching ideas and does not address objections or resistance in the audience (in a respectful way). Infusion Selling is my unique take on “indirectly selling throughout the whole presentation while providing value”! Win-win.

This one skill alone will put money in your bank and grow a client base faster than you could believe.

So, if you’re serious about learning how to sell on webinar or live stage then you should join my next free live class: “How to Sell from Stage and Webinar”.

In this advanced class you will discover:

– The secret to uncovering your Signature Story that Sells – you’ll be able to use this in your next presentation so that your audience is eating out of the palm of your hand.

– The Infusion Selling Method™- this is my signature process for connecting with your audience and converting them into clients without being sales-y.

– How to turn any speaking engagement into a cash machine using the Sell From Stage Structure™.

– Simple tips for feeling confident, ready and excited to speak in a way that sells so that your coaching, online course, and expert business grows.

I will be running this LIVE FREE CLASS in the next couple of days, so click below to register yourself.

Talk soon!

P.S. On this free class I will share with you three of my best infusion selling techniques. These alone will be worth your time. In fact, one of the techniques you’ll discover recently doubled the conversion rates on my client’s webinars.

Learn how to infuse your selling from stage and webinar for free here



I’m Colin! I’m an Aussie, but I’m based in Newport Beach, California.
I help entrepreneurs sell from virtual and live stages (without being pushy and sales-y)
I coach thousands of experts, course creators and coaches around the world on this topic, and I’ve also advised the biggest names including people Amy Porterfield, Alison Prince, Carrie Green, Julie Solomon  and many other industry leaders.