Psychology of an Offer That Converts

Listening to a bad offer is like nails down a chalkboard.

And that is not how I want YOUR audience to feel when you pitch.

Personally, I love watching people share their offers.

…and if it’s good, I’m ready with my credit card.

In fact, I recently went to a conference with no intention of buying anything and walked away joining the highest level program available. Haha.

I love it!!!

When an Expert shares an offer that resonates with you and shows you more of what’s possible, I’m in!

I recently recorded an Expert Edge Podcast episode about “The Psychology of An Offer That Converts”.

Here’s the first of three big ideas I shared….

#1 You must view your offer as a sacred place of transformation

Most people think they have a problem with selling, when the real problem is how they view their offer.

If you view your offer as a place that takes time, money and energy away from people who are already struggling then you will have trouble selling it.

But if you create an offer that truly sees transformation in people’s lives, and present it as a sacred place of transformation

…all of a sudden the energy you have around selling shifts.

Are you picking up what I’m putting down here???

You have to go from seeing it as a transaction to a true transformation.

This one shift can completely change how you feel about selling.

Heck, you’re probably already starting to feel the power of it.

I went really deep on this idea and more on this week’s podcast called “Psychology Of An Offer That Converts”.

Click here to listen and subscribe on Itunes.

Click here for all other platforms

On another note…

I’m about to run a FREE LIVE training series called:

“Sell From Webinar & Virtual Stages”

If you want to finally feel confident and effective on a virtual stage in 2022 then make sure to register for this free live series.

In this series you’ll discover:

  • The easy way to design your Webinar or Virtual Presentation so that people rush to enroll in your programs (this can be achieved even if you aren’t a confident speaker)
  • The secret to crafting your ‘signature story’ that sells your programs – without ever mentioning your offer!!!
  • Why Infusion Selling™ is the most effective way to provide a high-value presentation, and also have right people asking to enroll at the end
  • You’ll leave feeling clear, confident and ready to deliver virtual and live presentations that don’t just get claps, but lead to a flood of clients every time!

>>> CLICK here to find out more about the limited time free training


Colin “Offer the Transformation” Boyd

P.S. The training series will be perfect for you if you have tried to sell from webinar or live streaming before and it failed. I’ll show you exactly how to get great conversion rates even if you are a confident speaker yet.

Click here to join the training series



I’m Colin! I’m an Aussie, but I’m based in Newport Beach, California.
I help entrepreneurs sell from virtual and live stages (without being pushy and sales-y)
I coach thousands of experts, course creators and coaches around the world on this topic, and I’ve also advised the biggest names including people Amy Porterfield, Alison Prince, Carrie Green, Julie Solomon  and many other industry leaders.