Do you ever feel like the unpaid intern in your own business?
You didn’t start your coaching business so you could spend your days lost in Canva, manually writing emails, or fighting Meta Ads Manager like it owes you money.
You started it for freedom. Flexibility. Impact.
Maybe even to finally take your kid to the park without checking email under the slide.
But right now?
You’re stuck doing 57 jobs that should’ve been automated months ago.
Billy runs a multi-7-figure marketing company for chiropractors (with over $450 million in tracked client revenue), and now he’s helping experts like you leverage AI to scale with sanity.
He’s the rare combo of heart + hustle + hilarious grandpa stories—and this conversation is packed with tactical gold.
Just a super good dude.
Here are 3 AI-powered ideas you can steal immediately:
1. Let AI Clone Your Voice (Really)
Using tools like ElevenLabs, Billy clones his voice to create short videos, ads, and even bedtime stories for his grandson—without ever hitting “record.” If you hate filming content but know you need to stay visible, this hack will save your sanity.
2. Create Content with AI + B-Roll = Authority
Billy’s team uses ChatGPT to write 30-second scripts, ElevenLabs to narrate in his voice, and pre-recorded B-roll to make it all feel human. One video a week using this process? You’re building brand equity on autopilot.
3. Build a Warm Ad Audience (The Smart Way)
Run your AI-generated content as engagement ads. Then retarget anyone who watches 25%, 50%, or 75% of your videos. When you finally pitch? You’re not selling cold—they already know, like, and trust you.
This episode will help you finally stop doing everything yourself, and start building a business that runs with (or even without) you.
AI isn’t going to replace you.
But it will replace the version of you that refuses to adapt.
>>> iTunes ONLY: Episode 269 | How Avoiding AI Is Silently Destroying Your Business w/ Billy Sticker
Kind Regards,
Colin Boyd
P.S. Big news—I’ve got a book coming out in October! It’s called One Presentation Away: Become an Irresistible Speaker and Convert More Clients and it’s all about crafting a single high-converting talk that gets you clients (without sounding salesy or weird). If you speak, teach, or share your message in any way… this book is for you. You can pre-order it here
P.P.S. Your personal story is one of the best places to improve your connection with your audience. The problem is knowing what story to share and how to share it. The secret to this is what I call your Conversion Story. Join over 8,600 people who have already created theirs inside the Conversion Story Formula™. [Learn more here]
