If you ask 100 people what their definition of success is…
You’ll likely get 100 different answers.
But when you look at industry generalizations like the coaching industry…
You’ll see a lot of talk around monetary success of making a million dollars…or a gazillion!
Actually the new ‘million’ seems to be 10 million these days.
Similarly, 10k followers used to be the metric that you’d aim for and nowadays it’s more like 100k followers.
I say all of that because these are all just made up definitions of success.
They may be a decent guide for how your business is going…
But the danger in it is they may not actually be the metrics that matter to you most during this particular season.
One unique way of defining success is choosing a specific theme or word to focus on for a season.
Here are a few themes I’ve used in the past…
- “Automate”
This metric was the one I used last year (2023) where the focus was not to run a bunch of launches but rather turn our launch formula into an automated evergreen one – which we did successfully! This moved me from getting a bunch of new clients once a month to making money 20 times a day. Gotta say, this was game-changing.
- “Momentum”
This metric was used early on in my coaching career when the focus was to really grow and gain momentum. During this season I worked at a relentlessly unsustainable pace. But it was doable since it was just for the year. This set the stage for every other following season. In the sacrifice, it set a mighty swell of opportunities that took my business from six to seven figures in 12 months.
- “Space”
During this season, the metric was space which essentially meant that we were taking some space to let the business run but focus on our health and well being. We weren’t concerned so much about growth here and because of that we weren’t concerned if we just floated as long as we had space.
In the podcast I discussed how to “Find your theme” and “Redefine Your Success”
So in closing, your success should be determined by which metrics are important to you during that particular season.
They don’t have to be business related either, they can be about health, spiritual, emotional etc…
Make sure you tune in!
>>> LISTEN ALL PODCAST PLATFORMS: Episode 238 | Define Your Own Success
>>> iTunes ONLY: Episode 238 | Define Your Own Success
Cheers!
Colin ‘Defining My Success’ Boyd
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