Are You Making This Messaging Mistake?

Are You Making This Messaging Mistake?

Question: What’s the single biggest obstacle holding back your marketing success?

Answer: Unclear messaging.

Unfortunately, many coaches fall into one of two traps:

  1. Their messaging lacks clarity and consistency.
  2. Or worse… It’s so complex it feels like solving a math equation.

Here’s the good news…

Crafting effective messaging is far simpler than you think.

It boils down to one foundational rule:

Start with the problem you solve, then share how you solve it.

For example, I’ve seen coaches leave hundreds of thousands of dollars on the table because they don’t have a clear webinar strategy.

That’s the problem I solve—I give them the webinar strategy they need.

This concept was sharpened and perfected thanks to my guest, Donald Miller, on one of our most popular podcast episodes this year. If you want to clarify your messaging and boost your results in 2025, this episode is a must-listen.

Here are 3 essential takeaways to nail your messaging:

  1. Simplify – Less is more. Strip away the fluff. Your audience should instantly understand who you serve and what problem you solve.
  2. Own a Problem – Be the go-to solution for a specific problem your audience faces. When they hear about that issue, your name should come to mind immediately.
  3. Repeat It Relentlessly – Repetition creates recognition. Share the problem you solve everywhere and often. The more consistent you are, the more memorable you become.

If you missed this episode earlier this year, now’s the perfect time to tune in and sharpen your messaging for 2025.

Listen to the Replay Now!

>>> LISTEN ALL PODCAST PLATFORMS: Episode 247 | HIGHLIGHT: Simplify Your Messaging w/ Donald Miller

>>> iTunes ONLY: Episode 247 | HIGHLIGHT: Simplify Your Messaging w/ Donald Miller

Cheers!

Colin ‘Master Your Messaging’ Boyd

P.S. If you haven’t yet checked out my Conversion Story Formula™ it’s been getting crazy results for people. We have had over 8,412 people join it in the last few months! So many of them are already designing their signature story in under 48 hours and are sharing it with their audience! Don’t miss out any longer!

Create your Conversion Story 

P.P.S. I just shared on my YouTube Attributes you absolutely NEED to be a 7 figure coach – Check it out here (and remember to subscribe)

THE EXPERT EDGE PODCAST with Colin Boyd

Hi,

I’m Colin! I’m an Aussie, but I’m based in Newport Beach, California.
I help entrepreneurs sell from virtual and live stages (without being pushy and sales-y)
I coach thousands of experts, course creators and coaches around the world on this topic, and I’ve also advised the biggest names including people Amy Porterfield, Alison Prince, Carrie Green, Julie Solomon  and many other industry leaders.